<p><a href="http://www.webpronews.com/topnews/2008/07/09/microsofts-yahoo-interest-patently-paid-search">David Utter over at WebProNews</a> has written an insightful piece on the possibility Microsoft wants Yahoo mainly for the old Overture patents it holds, in particular patent 361.</p>
<p>Between his article which clarifies much of Usman Latif's posts on the topic as well as <a href="http://www.techuser.net/gcoverup.html">Latif's own detailed post from 2005</a> when Google fired the employee for blogging - shows a very good conspiracy and Machivellian business theory.</p>
<p>Is 'patent 361' the Holy Grail of our industry? Does it hold the power of the search engine industry? Could we see a long-haired Tom Hanks snooping around San Jose this year looking for clues? </p>
<p>When you see the government investigating the Yahoo/Google deal, and the cries about the possible Microsoft buying of Yahoo, this makes for even more high drama.</p>
<p>Is Jerry Yang refusing Microsoft advances because he knows the secrets. Is patent 361 the National Treasure like source of all riches in paid search?</p>
<p>This definitely gives a different perspective to the entire situation. I am waiting for David Brown to write the novel.</p><div class="feedflare">
<a href="http://feeds.searchenginewatch.com/~f/sewblog?a=DaKnUJ"><img src="http://feeds.searchenginewatch.com/~f/sewblog?i=DaKnUJ" border="0"></img></a> <a href="http://feeds.searchenginewatch.com/~f/sewblog?a=vTA3HJ"><img src="http://feeds.searchenginewatch.com/~f/sewblog?i=vTA3HJ" border="0"></img></a>
</div><img src="http://feeds.searchenginewatch.com/~r/sewblog/~4/331902728" height="1" width="1"/>
Read entire article:
Is Microsoft Buying Yahoo For Overture's PPC Patents?